Ride with Gatorade When Gatorade innovated into the sports technology space with their cool new GX Sweat Patch, they wanted to create an experiential interaction with their audience. See how partnering with Outside helped Gatorade introduce this game-changing new tech exclusively to Outside members. PLAY VIDEO… June 23, 2021 When Gatorade innovated into the sports technology space with their cool new GX Sweat Patch, they wanted to create an experiential interaction with their audience. See how partnering with Outside helped Gatorade introduce this game-changing new tech exclusively to Outside members. PLAY VIDEO WATCH FULL VIDEO Related News Backcountry Discovery Routes Announces Outside Interactive, Inc.’s Gaia GPS as Official Navigation App April 13, 2023 Outside Celebrates Mikaela Shiffrin’s Historic World Cup Record with Alterra Partnership January 25, 2023 Outside Interactive, Inc. Acquires MapMyFitness Outdoor Fitness Tracking Applications from Under Armour, Inc. August 30, 2024